About the artist
A.M Cassandre, an exceptional French artist, painter, and designer, was born in 1901 and died in 1968. He was prominent during the Art Deco era, an elegant style of decorative art, design, and architecture that emerged as a Modernist response to Art Nouveau. This style is characterised by the utilization of angular, symmetrical geometric forms. Originally from Kharkov, Ukraine, Adolphe Jean-Marie Mouron (1901–1968) worked as a commercial poster artist and typeface designer. After studying at the Ecole des Beaux-Arts, he joined Lucien Simon’s independent studio and later the Académie Julian. In 1922, Mouron relocated to Paris and adopted the pseudonym 'Cassandre' for his advertising designs, achieving instant fame with his early work, which was characterised by his distinct synthetic style. His fame primarily stems from his well known Dubonnet wine posters in 1932. He gained attention through his innovative use of typefaces, several of which he patented, such as Bifur (1929), Acier (1930), Acier noir (1936), and Cassandre (1968). By bridging the gap between fine art and commercial art, he became one of the most influential graphic designers in history.
